fluffymarshmallow

Posts Tagged ‘Inspiration


Here’s the link to my one minute vimeo video on the progress so far on my origami pop up book 🙂

Please check it out! 🙂

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My 24hour brief at uni! 🙂

I looked up existing brand names and shoe brands for some inspiration. Below is my brainstorming for the ‘Robinsons 2’ store and sketches.


My 24hour brief at uni! 🙂

Robinson’s Shoemakers is and has been a family run business since it was established in 1954. The business remains traditional as possible in both their approach to making and repairing shoes but also their approach selling shoes. The shop is based in Carrickfergus.

Robinson’s Shoemakers have a second shop named ‘Robinsons 2’ which sells shoes to the female market (30+). My challenge is to offer an identity/brand solution that best solves this business problem.

I began to look at brand identity/logos first for inspiration:

The shoe store is traditional with a level of sophistication as its target audience is 30+ woman. I will be developing traditional, vintage, stylish, fun and cute styles to see what logo/brand identity will suit Robinsons 2. As Robinson’s Shoemakers are already well established I want to keep their branding and only alter the second store. This will include a new company name.


Below is a link to my Prezi presentation on my DePuy concept idea:

http://prezi.com/toh01wqby6a1/depuy-concept-ideas/

I want to aim for a humorous static and interactive/animated health & safety infographic for the company DePuy. A funny infographic catches your eye, you want to read the information and you remember it, unlike the lengthy health & safety posters which are boring and full of text. I looked into funny Simpson Health & Safety posters, Stickman and dark humour posters which can be disturbing but effective. I also looked at infographic formats to help me with layout, colour, typography, etc.

I was influenced by the video “Safety at Work”:

 

 

More influences:

 

 

 

Here are some research images for stickman illustrations:


Short animations to capture the spirit of each movie represented with smooth transition between them all.

The ABC’s of Cinema – Evan Seitz

The ABC’s of Cinema Ep 2 – Evan Seitz

Colour Reel Ep 3 – Evan Seitz